Tiger Sugar Bubble Tea opens in Edison, NJ

A new bubble tea shop will open in Edison later this month. The name of the store (it’s a chain) is Tiger Sugar and they serve boba or bubble tea.

Bubble tea originated in Taiwan in the 1980s. It is usually made with tea with sugar, milk, and tapioca balls. I’ve never had one, but I have to say it sounds pretty good. It looks pretty awesome too:

Partner Shirley Yeung says Patch.com why they chose this location, “We chose Edison because of its diverse population and recent development around Festival Plaza.”

This will be Tiger Sugar’s third store in New Jersey; there is one in Cherry Hill and one in Little Ferry. It was founded in Taiwan in 2017 and is now global.

To be honest, reading their website made me want to try one of their offerings:

Our vision is to become the Tiger of the Boba tea industry. After more than ten years of meticulous research and development, we launched our signature drink. The unique aroma of our secret recipe makes our drinks unique. Our brown sugar syrup is not only rich in minerals but also carries our Taiwanese culture. There’s a tiger in every drink, uniquely designed and made with love.

The company claims that it uses a proprietary 8-hour method to cook its syrups and tapioca pearls, which makes its product unique.

Tiger Sugar isn’t alone in the boba market, of course; it has competitors like Fresh coconut, gongcha, ViVi Bubble Tea , Kung Fu tea.

Tiger Sugar Edison’s grand opening will be on May 28.

The views expressed in the above post are those of New Jersey 101.5 talk show host Bill Doyle only.

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