PANOS Brands® Announces New Product Formulations, New Packaging and Agency Partner
LA ROCHELLE PARK, NJ, February 24, 2022 /PRNewswire/ — PANOS® (PANOS) brands, a consumer products company that manages a unique portfolio of specialty food brands, is excited to participate in this year’s Natural Products Expo West. The spectators of the show are invited to stop Booth 761 to see their latest offers, including:
- Newly reformulated Walden® Farms – The recently rebranded line of calorie-free, zero-carb dressings and condiments has been improved to be formulated with real vegetables, fruit fiber and natural flavors, removing all preservatives, sucralose and flavorings and artificial colors.
- Revamped Andrew & Everett® packaging design – The new look of the clean-label, source-verified “small batch” natural cheese brand was designed to better resonate with consumers looking for “cheese with integrity.”
- Beginning of KA-ME®Fried rice – Launched last September, this will be the first show appearance of the new heat-and-eat fried rice in microwave-safe pouches that combine convenient cooking with authentic Asian flavor.
Understanding the growing consumer demand for natural and healthier food products, PANOS recently partnered with SRW Agencythe independent, full-service marketing agency known for building natural health and wellness brands.
“We are excited to showcase some of our latest brand transformations taking shape as new products and packaging at Expo West,” said Darcy Zbinovec, CEO of PANOS. “We also look forward to our new partnership with SRW as we anticipate excellent messaging and communication with our consumers.”
“PANOS has grown tremendously over the past few years, and we are thrilled to partner with them and build on our momentum,” said Shelly Walquistvice president, account manager from SRW. “SRW’s capabilities can capture each brand’s unique identity and create exciting campaigns that will take them to the next level in 2022 and beyond.”
Natural Products Expo West, the industry’s leading trade show for natural, organic and healthy products, will be held from March 8-12, 2022 to Anaheim Convention Center located at 800 West Katella Avenue, Anaheim, California 92802. For more information on the show, please visit www.expowest.com.
About PANOS brands:
Enhancing home cooking with unique and delicious flavors is our passion, whether creating an authentic Asian meal, deepening a stew with our cooking noodles, or topping salads with a bold burst of flavor, PANOS is built on Premium, Authentic, Natural, Organic and Specialty brands. Our products allow you to explore new flavors and cuisines while providing healthy options for meal preparation.
Its portfolio includes Andrew & Everett rBGH-BST, KA-ME hormone-free cheeses, a full line of authentic Asian food products, Walden Farms calorie-free specialties, Sesmark healthy crackers, MI-DEL cookies and pie crusts without gluten, and Amore Italian cooking pasta and ready-to-eat bagged vegetables. For more information, please visit https://www.panosbrands.com.
SOURCE PANOS® brands