National Sweet Corn Day 2022: History, Meaning and Celebrations
The National Confectionaries Association of the United States has designated October 30, a day before Halloween, as “National Sweet Corn Day” dedicated to celebrating the Halloween candy corn treat.
Candy corn is one of the most popular candies during the fall season and this sweet delicacy is now synonymous with the Halloween party. Together with Halloween, this sweet candy is also enjoyed by many sweet lovers throughout the year and not only during Halloween.
They are commonplace in store windows and at parties during this time. We eat them like popcorn, in handfuls, and so it seems only natural that we celebrate them for a day because they make our fall season and Halloween even sweeter with their presence.
|Event||National Sweet Corn Day|
|Date||October 30, 2022|
|Importance||The day celebrates and honors the delicious and tasty Candy Corn|
|Observed by||United States|
History of National Sweet Corn Day:
George Renniger, who worked at the Wunderlee Candy Company, created sweet corn in the 1880s. Working in Philadelphia, he invented it to celebrate what he believed to be the beauty of corn juxtaposed with fall colors. The winter was cold, dark and long, and the bright colors of candies lasted a long time, bringing optimism and joy as well as an explosion of sugar. This candy was originally called “chicken feed”. Wunderle Candy Company was the first to produce the candies in 1888. However, The Goelitz Confectionery Company (now called Jelly Belly) was the first to begin large scale manufacturing of the product in 1898.
Along with other agriculture-inspired treats at the time in the late 19th century, American confectioners sought to market sweet corn to a largely rural society. In the late 19th century, “buttercream” candies molded into many types of nature-inspired shapes, including chestnuts, turnips, and clover leaves, were very popular, but what made the sweet corn was her signature bright tricolor overlay.
Candy Corn was notable in part because it was the world’s first tricolor candy! It didn’t hurt that related companies realized that specialty candy for Halloween was becoming more and more popular around this time. So more and more Halloween candy styles have become popular this time of year. Next on the list created by Wunderle were Candy Pumpkins made from Mellocreme, a very close cousin of Candy Corn that is often sold in the same bag, called Autumn Mix.
Although currently most popular in the fall, sweet corn hasn’t always been associated with fall and the Halloween season. During the first half of the 20th century, sweet corn was a well-known “penny candy” or bulk confectionery, and it was advertised as an affordable and popular candy that could be consumed year-round. Candy corn became a fall and Halloween staple around the 1950s when people started handing out individually wrapped candies to cheaters. Harvest-themed colors and increased advertising in October also helped sweet corn become a fall staple.
Meaning of National Sweet Corn Day:
Sweet corn is a type of small, pyramid-shaped candy, usually divided into three sections of different colors, with a waxy texture and flavor based on honey, sugar, butter and vanilla. It is a staple candy of the fall season and the Halloween holiday in North America. The traditional colors of sweet corn, yellow, orange and white, represent the colors of the fall harvest, or corn on the cob, with the broad yellow end resembling a kernel of corn. Candy corn has a reputation for generating polarizing responses, with articles calling it “the most controversial candy on Halloween” that people either “love” or “hate”.
Originally, sweets were made by hand. The makers first combined sugar, corn syrup, carnauba wax, and water and boiled them to form a porridge. The recipe is similar today. The production method, called “corn starch modeling”, also remains the same, although the tasks initially done by hand were soon taken over by machines designed for the purpose. Today, there are many variations of candy corn with themes for various festivals and events and not just limited to Halloween. For example, there are special varieties of candy corn for Easter, Thanksgiving, Valentine’s Day, Christmas, etc.
The National Confectioners Association estimates that approximately 35 million pounds (over 15,000 metric tons) of candy corn are sold each year. In 2016, annual production in the United States was 35 million pounds, or nearly 9 billion candies. The majority of candy corn sales take place during the Halloween season. Today, the largest manufacturer of candy corn is Brach’s Confections, owned by the Ferrara Candy Company. Brach’s manufactures approximately 7 billion pieces of candy corn per year and has an 85% share of the total candy corn industry during the Halloween season.
Sweet corn is a Halloween staple. A vacation just isn’t the same without a serving of this unique treat. They’ve been around for over a century and they’re still one of the most popular treats, so they certainly deserve credit for their longevity. The colorful, amazing-tasting corn we all know and love has no competition in our eyes. It’s a beast of its own with three flavors in one bite and it’s probably thanks to its originality that this sweet candy has stood the test of time. This day therefore encourages people to perpetuate the legacy of this sweet candy by having fun with it on Halloween.
National Sweet Corn Day Celebrations:
As if it weren’t obvious, one of the best ways to celebrate National Candy Corn Day is to treat yourself to lots of candy corn! During this time of year, this sweet and uniquely flavored treat is available at almost any convenience store, grocery store, or candy store that can be found in any area. So make sure you have one and share it with the kids or kids in your area as a Halloween treat.
If you like to challenge yourself, now is the time to try your hand at baking those delicious candy corn cookies, then try the many great recipes online for homemade corn cookies. Prepare the usual cookie dough and sprinkle with sweet corn instead of chocolate chips. These can also turn out to be your favorite Halloween snack and you are sure to have a very fun and entertaining time while making it.
Add sweet corn to your popcorn or make a Halloween trail mix with peanuts, M&Ms or even cereal. You can also make sweet corn cupcakes and try buttercream frosting on top. And if you are an adult then you can also try making a candy corn cocktail and yes it is possible! As you can see, this sweet corn can be very versatile, so you can mix it with a lot of things and it always tastes refreshing, so try mixing it with your favorite food.
National Sweet Corn Day Most Searched FAQs:
1. When is National Sweet Corn Day celebrated?
National Sweet Corn Day is celebrated annually on October 30 in the United States.
2. Do the candy corn layers taste different?
Candy Corn is one flavor only. The only difference is the food coloring.
3. Who designated October 30 as National Sweet Corn Day?
The National Confectionaries Association of the United States has designated October 30 as “National Sweet Corn Day.”