Crumbles offers cakes, cupcakes, cookies and more in Cloquet – Cloquet Pine Journal
CLOQUET – Rebecca Center started Crumbles when she moved to Cloquet three years ago, after baking cakes for her family and friends for eight years.
Crumbles is a bakery in Cloquet that offers custom cakes, cupcakes, cookies and more.
“It’s definitely a 24/7 job, but I’m enjoying every minute of it,” she said. “I’m always baking, always sketching out new designs, thinking of new creative techniques and different things to do on the cakes.”
It was while baking with her grandmother when she was young that Center got into baking, and she was passionate enough about it to make it a full-time job.
Then he started trying to recreate cakes she would see on TV, and from there he evolved into what he is today.
Being able to work from home was another draw, as it gives Center more time to spend with her daughter.
Center said a lot of the fun she’s had baking cakes comes from the more difficult and elaborate cakes she’s had to bake.
She made things from beer bottle or can cake, turtle cake, Starbucks cake and many more.
One caught Center’s attention when she baked a pork chop cake for a customer’s family member nicknamed “pork chops.”
“I made the cake look like a real pork chop, then I made an edible plate, then I made mashed potatoes and green peas,” she said. “It was so much fun to do.”
Since starting the business, Center hasn’t done any advertising other than setting up her own Facebook page, and she said her business has grown primarily through word of mouth.
“I have a lot of loyal customers and I haven’t done any marketing at all,” she said.
It’s not uncommon for Center to make eight to ten orders over the course of a weekend, sometimes even cooking and decorating for eight hours straight.
“My biggest weekend was 22 orders a weekend, which I don’t know if I’ll do that again because I really didn’t sleep that week,” she joked. “But, yeah, it’s constant, it never stops, which I love and I would never change that.”
Although she sometimes has to fill large orders, Center only has one double oven that she works with.
“I try to bake them the night before and then decorate them the same day so they’re super fresh,” she said.
The process of designing a cake is up to each customer and what they want. Some have specific ideas they want to incorporate into the design and others give it a theme and expect to be surprised with the design.
Once she has an idea, it usually takes the center about an hour to come up with a design and another hour to finalize the design.
Depending on the design, decorating the cake may take time.
“A unicorn cake takes me about three hours from mixing, baking and applying the decoration,” she said. “A more elaborate cake, like a sculpting cake, which could take me up to six to eight hours.”
Justine Groshens, one of Crumbles’ customers, heard about the company through a friend and has placed between 10 and 20 orders over the past three years.
“I go to her for every order I have,” she said. “She made all the desserts for my wedding.”
Consistency and communication are what set Crumbles apart from other bakeries, she said.
“There hasn’t been a time when it’s been anything other than what she said it would be, and I really appreciate that in her work,” Groshens said.
She said the Center asks the questions other places don’t to make sure customers get exactly what they want.
“She puts everything into every design she has. … People pass by if they don’t (get a Crumbles Cake),” she said.
The feedback from customers is the best part for Center because they put a lot of time and effort into making the cakes.
“One of the things I try to do for all of my clients is try to go above and beyond, like something they don’t expect,” she said.
Creating new things and taking on challenges is something Center enjoys doing. A customer asked for an Australian cookie, which she had never heard of before and decided to learn it for the customer.
“I’m up for any new challenge of something someone wants me to cook,” she said.
Sometimes new techniques or designs require a lot of trial and error, which is no problem for Center.
“My family loves trial and error because then they get extras,” she said.
Customers interested in any of the Center’s cakes or other baked goods can contact her through the Crumbles Facebook page at www.facebook.com/CloquetCrumbles.