Cookie Business Brings Sweet Success to Local Entrepreneur | New



Denise Allen of Norlina started Sweet Delights Cookies LLC several years ago with the goal of helping her granddaughter, Barbara, achieve her dream of going to college.

Today, Barbara is a sophomore at the University of North Carolina at Greensboro, and Sweet Delights continues to grow through efforts to help more local students attend college.

Allen discussed his recipe for commercial success Friday at the Warren County Memorial Library in Warrenton as part of his summer reading program.

As attendees enjoyed freshly baked chocolate chip cookies from Sweet Delights, Allen said the first store that sold his cookies was Pay Jay’s Corner Store in Wise.

She started her business at home, then moved to her commercial garage with a kitchen and now operates an independent store. Allen established the limited liability company in 2018.

She thanks her mother, who lived to be 102, for helping her learn the skills needed for a successful cookie business.

“I’ve cooked my whole life,” Allen said. “Mom taught me when I was 9.”

Sweet Delights offers seven cookie flavors: chocolate chips, oatmeal, raisins, white chocolate with cranberries, caramel, fluff and salt (with chips and pretzels as well as the more traditional cookie ingredients), zest of orange and lemon zest.

Sweet Delights cookies are still available at Pay Jay’s, but now the market has expanded to County Durham, North Carolina and Meckleburg County, Virginia. Other Warren County locations where cookies are sold include Blue Waves in Norlina, Axtell Grocery in the Axtell community, and Buchanan’s Store near Drewry. Sweet treats are also available at 10 locations in Vance County, three in Mecklenburg County, Virginia, and one in County Durham.

Allen is working on plans to deliver a new cookie flavor just in time for fall, and hopes to start selling cookie dough in containers soon.

She gave a number of Warren County resources, including the Economic Development Office and local government officials, the advice she needed to start her business. Allen advised potential entrepreneurs to use these resources and seek advice from store owners and salespeople.

“A lot of people don’t realize the resources we have here to help them get started,” she said. “You can get advice from a lot of people right here in Warren County.”

Allen continues to work on his dream of helping local students attend college. Next year, she expects to be ready to award a scholarship to local students.

Allen would consider this a sweet success indeed.

For more information on Sweet Delights Cookies, LLC or to place an order call 252-204-0345, email [email protected], visit, or find the business on Facebook (Sweet Delights Cookies) or Instagram @sweet_delightcookies.

Remaining summer reading program Activities

There is still time for people of all ages to read books and enjoy a number of special activities during the library’s summer reading program:

Week 8

August 4: 10:30 a.m .: Preschool Stories (

Aug 5: 10: 00am: I can read chapter books (

August 7: 10:30 a.m .: Terrific Toddler Tales (

Week 9

August 10: 10:30 a.m .: CheckersTV virtual program (

Aug 11: 10:30 a.m .: Preschool Stories (

Aug 12: 10:30 a.m .: I can read chapter books (

August 13: 10:30 a.m. Terrific Toddler Tales (

Week 10

Aug 16: 3 p.m. Teen Anime and Manga Book Club (; Meeting ID: 854 4910 0425; Password: 491493

August 17: 10:30 a.m .: CheckersTV virtual program (

August 18: 10:30 a.m .: Preschool Stories (

Aug 19: 10:30 a.m .: I can read chapters (

Aug 21: 10:30 a.m .: Terrific Toddler Tales (

Week 11

August 24: 10:30 a.m .: CheckersTV virtual program (

August 25: 10:30 a.m .: Preschool Stories (

Aug 26: 10:30 a.m .: I can read chapters (

August 28: 10:30 a.m .: Terrific Toddler Tales (

Aug 30: 3 p.m .: Teen Anime and Manga Book Club (; meeting number: 882 8722 3215; password: 319592)

August 31: 10:30 p.m .: CheckersTV virtual show (

The final, with the live Summer Reading Prize draws, will take place at 11 a.m. on Tuesday, August 31.


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